It’s been a long time coming, but Chanel has finally introduced a watch for men. Dubbed the “Monsieur de Chanel”, the elegant timepiece was constructed entirely in La Chaux-de-Fonds, Switzerland, which houses the brand’s assembly plant. The watch boasts an elegant and unique dial configuration, a 240-degree display and an in-house movement called the Calibre 1, a first for the luxury brand. If you want to get your hands on one of these bad boys you’ll need to dish out about $50K, but the price is no match for the timelessness of Chanel. Only 300 units will be produced this year — 150 in beige gold and the other half in a stunning white gold.
Monsieur de Chanel
